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LORISSA'S KITCHEN
I was hired by ad agency Carmichael Lynch to create a chalk lettering installation for brand-new snack company Lorissa's Kitchen, which makes premium protein snacks, like jerky but with higher water...
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FANNIE MAY CHOCOLATES
In July 2015, Fannie May hired me to redesign their logo in an authentic, hand-lettered style with slight variation in repeated letters. Final Sketches The client preferred #2 of the stacked logo on...
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ATLY ONLINE LETTERING CLASS
Atly invited me to create a online lettering class for their website, which sounded like a lot of fun. The online class is for beginning letterers and contains nearly three hours of video content....
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HOM SWEET HOM COLLAB
Lauren Hom of Hom Sweet Hom and I met at Ken Barber's Freehand Lettering Workshop in NYC and made the connection that we both worked at Cold Stone for our first jobs in high school. Since we both...
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SCIENCE NEWS MAGAZINE
Science News Magazine hired me to create the cover for their February 2016 edition featuring their cover story about plastic in the ocean. They wanted me to use little bits of plastic for the material...
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ANNIE'S HOMEGROWN
I worked with Annie's Homegrown to create a few wintry social media designs using some of their products like Cheddar Bunnies, soup, and pasta shells with cheddar. Annie's Social Media Manager: Karen...
View ArticleBOOK ANIMATIONS
Josh Clason and I create custom stop-motion animations to promote new book releases. For Brittany Jepsen of The House That Lars Built, we created this video of her new Flowers Coloring Book: Botanical...
View ArticleWHITE STUFF
UK-based apparel company White Stuff hired me to design the cover for their Spring 2016 catalog as well as some additional imagery. The theme was "Weeds & Wonders", so they wanted me to use weeds...
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THE SWEET TOOTH FAIRY
I designed a banner image for The Sweet Tooth Fairy's website and a social media design using their delicious gourmet cookies, cupcakes, cakes, and cake bites (and I ate a lot of the leftovers!). The...
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RED VINES
April 12 was National Licorice Day, so Red Vines hired me to create a couple of licorice-lettered designs to help them celebrate and promote the day on social media. One of the designs they wanted was...
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TUBBY TODD
Tubby Todd makes 100% natural bath products for sensitive-skinned babies. When Andrea Williams, the owner and co-founder wanted to hire me to create a stop-motion animated video featuring Tubby Todd...
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Flipboard hired me to bring to life the title of their Cannes Lions 2016 panel about the power and future of curation with Flipboard's CEO Mike McCue, curator of The Whitney Museum, Adam Weinberg, and...
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CHATBOOKS
I worked with the awesome photo book company Chatbooks to create a couple of stop-motion lettering videos to showcase some photobook themes: birthdays and beach vacations. The embedded video may take a...
View ArticleHAPPY SOCKS
I created an colorful, energetic stop-motion animation for international sock brand Happy Socks. The embedded video may take a moment to load. A video posted by Becca Clason (@beccaclason) on May 17,...
View ArticleSOLLY BABY
Solly Baby created a baby wrap in collaboration with paper goods brand Rifle Paper Co. They hired me to create a stop-motion animation video to announce the collaboration. Being a new mom myself and a...
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HIDDEN VALLEY
I was asked to create a series of videos showcasing Hidden Valley's new flavors using ingredients as well as lettering made out of the ranch dressing. Agency: Current Marketing Concept, Animation,...
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CLOROX WIPES
I worked with Gentleman Scholar on a pitch for Clorox Wipes using pancake batter, which helped Scholar to win the business! Due to maternity leave, I wasn't able to produce the TV spots with them, but...
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I was hired to help Twitter celebrate its 10th birthday on March 21, 2016 by creating a social post design. I styled the shoot and lettered the message by hand out of gel frosting. Agency: Niche,...
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ULTA BEAUTY
I created a social countdown out of makeup and beauty products for Ulta Beauty's new store openings. Makeup was a new material for me, and it was a fun one to experiment with. Crumbling five containers...
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